Thursday, 12 January 2012

Thursday: 12/01/2012

Today in class we started off by handing in our first assignment of the year. It was to give a detailed evaluation of a photo kiosk from a HCI approach. After we handed that assignment up we began making a series of J Peg's and turned them into an MP4 to the song Drake Ft. Rihanna - Take Care. My video is below;



After this video was finished we were giving the task to design a brief for a product of our choice. Together we chose to design this brief as a group and selected this photo as a item to portray our business idea. Working in a team is different from working on my own. You have to listen to what everyone has to say and their ideas and come up with the best one and negotiate which is the best to use. Everyone's opinion matters and their is no solo effort in teamwork. The brief we created is below; 


Client Business Name
Sharts Car Motors
Industry
Car Dealership
Project Title/Type
Advertising via Website for a Car Dealership Company



Project background
Thomas and Ivor Shartington are the owners of Sharts Car Motors situated in Blanchardstown Industrial Estate Co. Dublin.
This is a cars dealership but at the moment their business is not doing so wee due to the recession.
What they plan on is creating a website for their company which they will then advertise to try make a bit more money. On their website there will be pictures of pre owned cars, t heir deals, information to the company and price ranges and so on.


Project Objectives
To get more customers and to make their business more known throughout the county.


Target Audience
The main target audience would be people from the age of 18 and over that are capable to drive a car.
We would be striking people with full time jobs that need cars to travel, usually fathers or mothers of a family.

Competitors
Local car businesses in the Dublin area example Bradys car sales, castleknock.

Work Required/Specific Instructions
What is needed is a website advertising or promoting this business.
Information has to be shared such as prices, pictures of the cars for sale, deals, contacting info, opening & closing hours and job careers.


Logo and text


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